Barbie Food

Barbie, the first stock of Chinese steamed buns, focuses on breakfast chain operation and research and development and manufacturing of Chinese noodles. It cooperates with Dongyin to build an intelligent warehouse management platform to realize refined and transparent warehouse management, improve personnel efficiency and reduce operating costs.
Barbie Food

Company introduction:

The registered capital of zhongyin babi food co., ltd is 18.6 billion yuan. Its core brand "Babi" was founded by Mr. Liu Huiping in Shanghai on March 3, 2003. It focuses on breakfast chain operation, research and development and manufacturing of Chinese pastry, and adheres to the business model of "industrial production, full cold chain distribution, chain store sales and group catering. By the end of 2019, nearly 3000 chain stores were opened in Shanghai, Jiangsu, Zhejiang, Guangdong and Beijing, with annual sales of nearly 1.2 billion yuan.

Project background:

Supply chain is not only the fulcrum to support business operations, but also an important guarantee to enhance service capabilities and improve customer satisfaction. By optimizing supply chain management, enterprises can reduce warehousing logistics costs, improve market responsiveness, and thus stand out in the fierce competition.

For Barby, the rapid expansion of the business has also brought a series of problems and challenges to the supply chain behind it. For example, with more and more product categories, customers have higher requirements for distribution timeliness, so the complexity of business processing is getting higher and higher, which is also a great challenge to the efficiency of the entire logistics cold chain. The original lack of information in the field of warehouse logistics center management can not meet the requirements of Barbie for lean warehouse management and real-time accuracy of data at this stage, and a digital system is urgently needed to improve the efficiency of the entire logistics supply chain.

Project benefits:

  • Refinement and transparency of warehouse managementThrough the WMS cloud guide warehouse operations, according to the characteristics of Barbie's different warehouses, the hardware factory, raw materials, finished goods warehouse, rental warehouse to achieve different dimensions of fine, transparent inventory management, and can be further expanded according to subsequent business needs.
  • The whole process bar code, saving manpowerThrough PDA scanning, you can perform the whole process system operation from warehousing to outbound, reduce the probability of errors in field operations, realize log tracking of the user's whole process operation, trace abnormal operations, and add a number of automatic tasks to realize outbound inventory stock allocation and automatic shipment clearance operations.
  • Batch management to meet business needsTo achieve the whole process of batch management, through the system guidance to achieve first-in-first-out, to achieve different types of business out of the warehouse restrictions, to meet the restrictions of different scenarios, and to achieve according to the customer limit the number of batches, date and batch can not be inverted business requirements.
  • Paperless office, environmental protection and efficientBy automatically issuing picking tasks to PDA, paperless operation site is realized, and detailed records of on-site business traces such as picking tasks, picking people, picking time, picking results, etc. can be traced back responsibly at any time, which is environmentally friendly and efficient.
  • Multi-packaging personalized managementThrough the multi-packaging function of the system packaging module, the custom-developed multi-packaging interface and receipt interface suitable for Barbie, and the function of RF selection packaging, personalized management of different packaging specifications for different suppliers is realized.
  • Account synergy, cost savings.Change the business of the original first collection, and then focus on the accounting operation, to ensure that the accounts are consistent from time to time. Through the technical interface to ensure that the ERP financial and WMS actual operation synchronization to update.

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